Bernhard Pompeÿ || Brand Strategy & Consulting

About my passion in the field of communication in every aspect - live or digital – for more than 20 years.

It turns out that my CV, which is not always completely linear, has a significant advantage: adaptability, mental flexibility, and discipline.
Or other said: I’m a solutions-oriented, motivated, entrepreneurial pragmatist with highly developed empathic skills. Period.

<p>Snapshot at the Photo17, the biggest photo exhibition in Switzerland at the Maag Halle; Zurich.</p>

<p>2016 during a panel at Istanbul Forum, Turkey.</p>

<p>Me in my element – entertaining while talking about my passion (a.k.a. job) – at the TH OWL in front of interested architects and other creatives, Detmold, Germany.<br />Picture: Johannes Brückner</p>

<p>In 2010 King Togbe Ngoryifia Céphas Kosi Bansah appointed me as his personal advisor. At that time I had the opportunity to advise him as well as to accompany him in Hohoe, Ghana, the Volta Region. Picture: Julian Zimmermann</p>

<p>Me at the KKL Luzern, <br />Foto by Philipp Schmidli</p>

<p>Prof. Kurt Weidemann was my mentor and advisor.<br />Unfortunately, he died in 2011. He was such a character and a lot of the things he had told me then, I still remember today. The picture was taken at the 2nd. Design Forum Freiburg, which I co-founded and co-organized together with Swetlana Wolpert.<br />Photo: Matthias Wolpert.</p>

CV (brief overview).

Born in 1977 in Würzburg, Germany

1999-2004, Design & Economics degree majoring in Marketing in Freiburg, Germany. Founder and organizer of the Designforum in Freiburg, Germany.

2004, Work in several Design Firms in Heidelberg and Mannheim

2007, Master of Art in Brand Communication, graduate with honors at the University of Mannheim, Germany.

2007, Assistant and Lecturer for PR & Project Management at the University of Mannheim, Germany.

2010, Appointed royal adviser to Togbui Ngoryifia Céphas Kosi Bansah, King of Hohoe Gbi Traditional Ghana, Africa.

2010, Brand Strategist at the Peter Schmidt Group (BBDO), Frankfurt, Germany.

2010 (winter semester), visiting professor at the Faculty of Design at Bauhaus University Weimar, Germany.

2011-2012, Brand Strategist at Hotz Brand Consultants, Zug, Switzerland.

2012-2014, Senior Brand Strategist at Jung von Matt/Brand Identity, Zurich, Switzerland.

2015-2022, Managing Director at Avantgarde Switzerland in Zurich.
Avantgarde is a global agency for brand experience and live communication with 10 offices in 7 countries with about 850 FTE.

Since the end of 2022, I have started a completely new chapter for myself, following my passion for classical music.
I am happy and proud to lead the marketing team, all sales activities as well as the PR team of the Lucern Symphony Orchestra as the CMSO (Chief Marketing and Sales Officer).

International workshop leader and guest lecturer e.g. in Haifa/Tel Aviv, Moscow, Berlin, Zurich, Istanbul, and Pyongyang.

Multiple award winner, like DDC, IF, RedDot, Lucky Strike Junior Design Award, Merz, Montreux Design Award,...

Married, lives in Zurich.

<p>Me in my hotel room in Pyongyang, 2019, D.P.R.K.</p>

<p>Me in an intense discussion with students from the PUST University, Pyongyang, DPRK.</p>

<p>Fooling around with some kids in Hohoe, Ghana.<br />Picture: Mirka Laura Severa </p>

<p>Bernhard Pompeÿ, 2019 <br />Picture: by Avantgarde.</p>

<p>Me at the exhibition of Ólafur Elíasson at the Kunsthalle Zürich, 2020, Switzerland.</p>

<p>I took a serious ping-pong match against one of the staff <br />of the PUST University in Pyongyang, DPRK. <br />My only viewer and fan was Konstantin Novoselov, <br />Nobel laureate in physics 2011. Photo: Jamie Chan</p>

<p>My Motivation (sorry, only in German).</p>

<p>An interview about my Master's thesis (2007!) and my assessment of how barriers (physical/psychological) could be overcome in the communication context.<br />October 2020.</p>

<p>Me, myself and I – under the surface.</p>

<p>Article about the Experience Economy, Sponsoring Extra, Issue #06/19.</p>